As researchers, we interview a lot of people. We talk to people of different age groups, gender, cultural backgrounds, languages and economic backgrounds. …

Is your job done after you have conducted research and presented your findings? I would like to think not! — Research activation is activating research findings once you have completed research and have synthesized findings. What does that even mean? As researchers, we don’t just have a responsibility to uncover problems from a user’s perspective but also find ways to solve them. The power does not lie with designers and…

From project planning to playback to business — Let’s be honest — there is no guidebook for UX Researchers especially when they start as Researchers in large organizations. I am talking guides on how to plan a project, how to set expectations with stakeholders, what research method to use and when…I mean, nobody tells us these things. I…

I used to work in agencies before but now I am on the client side. I always thought, “the client side is so easy and breezy”, especially because when you work in agencies, you are overloaded with clients and multiple projects from different clients. When I joined the client side…

As researchers, we have all come across various types of research. We choose one over the other based on the requirement. I have used different research methods and types, but somehow, because research is not often a theoretical practice, I have never known the technical names of the types of…

For those of you who know South Indian culture, you probably know that arts form an integral part of who we are. As children, we are made to learn vocal music, musical instruments, classical dance and painting. As we grow, we decide which form of arts we want to pursue…

I have often been asked this question: What is good design? While it may seem like there is one simple answer to this, I always struggle to respond. …

Do you use Google Drive or OneDrive? Have you ever searched the folders on Drive crazily for a file or document? How frustrating has that process been? I get you. I use Google Drive predominantly, but have lately been using OneDrive as well. I use both these cloud storage services…

I worked on a large government project where the requirement was design a procurement platform that would completely digitize the buying and selling of goods within the state government offices. …